Newzulu Expands Global Reach With Proposed Acquisition of Filemobile

ASX Company Announcement | Issue Date: 23 October 2014

Newzulu Limited (ASX: NWZ) is pleased to announce that it has entered into a binding agreement to acquire leading media and brand software platform company Filemobile, Inc. ( The acquisition of Filemobile brings with it a roster of major white-label media clients including USA Today, Fox News, Wall Street Journal, and Hearst TV, iTV, CTV, CBC, The Weather Network and Scientific American as well as global brands such as Underarmour, Cisco, and JC Penney. The senior management of Filemobile will join Newzulu’s global executive team.

Newzulu Executive Chairman Alexander Hartman said of the proposed acquisition: “Newzulu and Filemobile will together form the world’s foremost crowd-sourced media company. With the explosion of rich media, the combination of “always on” 24/7 news cycles and multiple communications distribution platforms, audiences require quality timely content that is constantly updated. The combination of Newzulu’s and Filemobile’s technologies represent an extremely powerful platform that positions Newzulu at the forefront of content delivery for many of the world’s leading media companies and brands.”

“The acquisition of Filemobile is consistent with Newzulu’s growth strategy and further strengthens the the company’s product solutions and global delivery platform. Together, the companies’ online platforms achieve over 50 million unique visitors per month, 200,000 video and photo uploads per month, and will have over 8 million registered users. Following this acquisition, many of the world’s leading media companies and brands including AFP, Canadian Press, The Press Association and AAP, Fox News, The Wall Street Journal, USA Today / Gannett, and Hearst TV in the USA, The Weather Network, CTV, CBC, Canadian Geographic in Canada, iTV, London Live Scottish TV, and Swiss TV (RTS) in Europe, Under Armour, Tim Hortons, Cisco, JC Penney, Honda, Farmers Insurance, Lincoln Financial, World Bank,, GAdventures and more, will utilise Newzulu’s global content delivery platforms to drive engagement with their respective audiences.” Continue reading


User-Generated Content For Television – How To Generate High Quality UGC For Broadcast – Tips From ITV

September 2014 -

User-Generated Content is one of the hottest digital media trends of 2014. What is better than learning how to leverage great User-Generated Content from one of the most innovative  brands in broadcast television? ITV is one of our clients that shares funny and entertaining videos from their audience. We tracked down Athena Witter, Executive Producer of ITV, and asked her to share some of her favorite UGC tips.

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50 Instagram Statistics You Don't Want To Miss

50 Shareable Instagram Statistics You Do Not Want To Miss

Instagram has become one of the most popular social networks among millennials. Even though we still can’t share clickable links on Instagram, the social network has become one of the top traffic sources for e-commerce brands. Brands are spending millions of dollars to gain more exposure on Instagram. Instagram Influencers became the new celebrities of the internet. It is no longer an option for brands to ignore the popular social network.

Check out these 50 interesting statistics to learn more about the popular mobile photo-sharing network. Continue reading

video statistics

86 Shareable Video Marketing Statistics You Do Not Want To Miss

If content is king, video is king of content. Video marketing is quickly expanding and becoming incredible marketing platform. 52 percent of marketing professionals worldwide name video as the type of content with the best ROI. At Filemobile, we love  statistics. Our article, 70 Shareable user-generated content statistics you do not want to miss has been one of the most popular posts on the blog. We decided to put together a new list of interesting  marketing statistics that you need to be aware of. Continue reading